Marketing Specialist
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Accentuate Staffing is recruiting for a Marketing Specialist to join a leading company in Raleigh, NC. This B2B Marketing Specialist is responsible for leading and contributing to projects and campaigns that drive revenue growth. We are looking to fill an immediate 6-month contract position.
Responsibilities:
- Development & execution of B2B online and offline marketing programs, and results across all channels in the healthcare/hospital and corporate market verticals
- Management of all online and offline marketing programs including PPC, digital advertising, email, social, website content, content syndication and lead nurturing
- Development of compelling and high quality written and visual content for emails, collateral, and communications
- Creation of new collateral content, i.e., infographics, client project profiles, fact sheets, product briefs, etc.
- Development & management of multi-channel social media content
Requirements:
- Exceptional organizational skills, ability to manage multiple projects, ability to meet deadlines, and strong attention to detail
- Proficient computer skills in MS Office and Adobe Creative Suite: Illustrator, Photoshop, InDesign (required).
- Knowledge and experience with various technology stack programs: including Mailchimp, Hootsuite, and Salesforce CRM
- Strong digital marketing background and skills (social media channel management, PPC campaign management, Google Adwords/Analytics)
- Ability to work with outside vendors for campaign collaboration
